THE SOCIO-PHILOSOPHICAL CONCEPT OF ELEVATING THE MILITARY- PATRIOTIC CULTURE OF YOUTH IN THE CONTEXT OF THE GLOBAL MEDIA SPACE AND SOCIAL NETWORKS

Abstract

This paper explores the socio-philosophical aspects of shaping the military- patriotic culture of youth in an era of rapid information exchange and digitalization. It advances the concept of building a robust ideological immunity among the younger generation not through prohibiting the influence of social networks and the virtual space, but through innovative management-specifically by strengthening intellectual patriotism and intrinsic motivations. Furthermore, the study reveals the mechanisms for reinforcing civic duty and national values in the minds of the youth by harmoniously synthesizing historical military heritage with modern digital formats.